Every business needs a blog but what about a blog writing format? Format your blogs for the sake of your readers!
A blog writing format does more than one might expect for a business blog. Especially for those who are unfamiliar with organizing content.
Sure. You can look at countless blog examples online. But what you really need is a blog format template to guide you.
You might be wondering why you need a blog writing format. Well, for starters, you’re going to save time.
Time is money, honey. But I’m going to elaborate a bit on that later on.
So what does a blog format template do for your readers? Keep reading to learn how a template helps grow your business blog with ease.
Saving Time with a Blog Writing Format
Efficiency is a primary key in business, and a blog writing format will help.
When you have a blog post format template, you’ll save a lot of time writing your blog posts. And with 53% of marketers claiming blogging as their top priority when it comes to marketing, it’s not hard to see why you need to be efficient!
Pumping out more content will help your business grow.
Whenever you create a blog article, you need formatting to make it pretty and easy to read. So having a blog post format template is beneficial because it takes time out of formatting.
Everything is already formatted for you.
Having a ready-made format means you take the article you wrote and input it into the blog format template.
Easy as cake.
Except cakes take a long time to bake. This is more like shake and bake.
Long story short — a blog format template will make your life as a business blogger easy.
Using a Blog Writing Format for Your Readers
When you use a blog writing format, you’re making your blog posts more comfortable to read. Your audience is likely skimming your content for what matters to them.
Don’t believe that?
Well, it’s a fact, Jack! 43% of people admit to skimming blog content as opposed to reading every single word of it.
A blog writing format also makes blog posts easier to scan through. People don’t always have the time and patience to look through thousands of words.
Finding information should be easy in a blog post. That’s why with a blog writing format, the information has a more natural flow.
You own a company specializing in health.
You’ve just published your first big article: an in-depth guide on health trends.
Someone is visiting your site and sees the article.
Once the visitor clicks and is looking it over, the information they’re looking for should be readily available.
Sure. The visitor can use the Find tool on the page. But they’re not computer savvy.
So they decide to scan through the article.
Due to the proper blog writing format, this visitor finds the section titled “Keto Diet Tips” with ease.
Ease of use is the benefit of having a proper blog writing format. The formatting makes it easy for readers to find the information they’re looking for.
The article is more successful because readers don’t get frustrated.
When a reader becomes frustrated while reading an article, they leave. A lack of organization negatively impacts your bounce rate and Google doesn’t like that. And we all know how important Google love is!
Creating Your Own Blog Writing Format Template
Blog posts aren’t always lengthy. They can be as short or as long as you want to make them.
Sometimes, short blog posts are better than longer ones. However, the majority of articles ranking on the first page in search engines are long-form.
With readers looking to spend less time devouring your content and more time implementing it, it’s easy to see why understanding blog length and how to structure your content are crucial to success.
With the need for a template known, now you need to know how to create one. Let’s explore the components you’ll want to include when crafting your own blog writing format template.
Introductions are Important in a Blog Writing Format Template
A good introduction is going to hook your readers. This is one of the, if not the, most important parts of a blog-writing template.
Focus on captivating the reader’s attention. Don’t bore them and stay on topic.
Try to excite the reader when introducing your topic. Give the readers a taste of the information they’re about to receive. But do this in a way to make them crave your words.
Skipping this step in blog writing is not going to allow much forgiveness. Readers want to be welcomed to your post.
Don’t bombard them with information the first second they start reading. The introduction is your chance to make a good impression on the reader before they get into the nitty-gritty.
The facts and details are what they came for but they need some coaxing into it. Ease them into your blog article and they’ll appreciate you more for it.
The Body of Your Blog Posts
The body of your blog article is where you’ll discuss your main points. This is the “meat and potatoes” of your blog post.
Every aspect of your topic you want to cover should be included here.
From explaining your topic in-depth to understanding its innermost workings, this is where you’ll do it. The bulk of your information will go here.
You’ll include paragraphs, bullets, multiple headings, numbered lists, or a combination of these features in your article. The formatting is all about what you feel will organize your information in the best way possible.
You’ll also include any bullet points here.
Including a Conclusion in Your Blog Formatting
The conclusion is where you’ll end the post with a reflective statement regarding the topic. Some of the best conclusions will encourage readers to engage with the post in the comments.
Although you might want to keep your conclusion quick, don’t leave your readers hanging! End it with a reflective statement regarding the information you’ve presented them.
A Word to the Wise for Those Using a Blog Post Template
Once you create one, don’t just copy and paste the blog post template. While a template will guide you, this isn’t what it’s for.
Use it to structure your blog posts and to save a bit of time. Once you finish with your blog post, edit it and switch out the words to make it unique.
There’s nothing worse than a bunch of blog articles written in a way that’s too similar.
Sure. The information will be different. But you want to entertain. And entertaining your readers will go a long way in making sure they’ll be back for more of your excellent content writing.
The Takeaway on Blog Writing Formats
By now you understand how a blog writing format will help your business. Using one allows you to save time and effort. But it also organizes your posts.
Rather than formatting each blog post, you’ll have a blog format template you can use. Take the content you have, throw it in, and organize your posts the same way every time.
Organization is also beneficial for your readers. Your readers are essential to your success and satisfying them is a must. Make it easy for them to find what they need.
You’re writing quite a few words as you develop your company blog. And while you might not think a template is necessary, it is.
Make your posts easy to craft and easy to read. Your writers, or you, and your readers will thank you!
Can’t be burdened with creating and implementing a blog template? Make No Strings Content your content marketing partners.
From blog articles to ebooks, social media marketing, and more, our team will scale your business’s content marketing. Book a free consultation to learn more about how we’ll take your content marketing efforts to the next level – no strings attached.